Marketing
Staging
Staging a house for sale can significantly impact the final sales price. While results vary depending on market conditions, location, and the quality of staging, homes that are professionally staged typically sell for 5% to 10% more than similar, unstaged homes. Some studies and real estate associations have reported increases of up to 20% in certain cases, especially in competitive or high-end markets.
Here’s a quick breakdown of potential benefits of staging:
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Higher sale price: Often 5–10% more.
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Faster sale: Staged homes sell up to 3x faster.
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Wider appeal: Helps buyers visualize the home as theirs.
Even light staging (like decluttering, rearranging furniture, and adding fresh accents) can make a noticeable difference.
Professional Photography
We hare a professional photographer in order to present your house in the best possible light.
Homes with professional real estate photography typically sell for 1% to 5% more than similar homes with non-professional or poor-quality photos, according to various studies from real estate data firms like Redfin and the National Association of Realtors.
Here’s why that matters:
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Better first impressions online: Over 90% of buyers start their home search on the internet.
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Faster sales: Professionally photographed homes often sell 32% faster on average.
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Higher perceived value: Quality photos can make a home feel more luxurious, well-maintained, and worth the asking price.
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More views and showings: Listings with high-quality images tend to get more traffic and attention.
In competitive markets, the difference in final sales price due to photography can translate into thousands or even tens of thousands of dollars—especially for mid- to high-priced homes.
Backyard Shed
Strategic Promotion
For Sale!
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Coming Soon Campaign
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Walk-through and needs analysis
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Professional photography
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Professional yard signage
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“Coming soon” email blast to database
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“Coming soon” social media touch on Instagram and Facebook
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“Coming soon” callout campaign to highly qualified buyers
Just Listed Campaign
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Launch listing on MLS and other syndication websites
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Professional yard signage
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“Just listed” email blast to database
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Custom landing webpage and funnel campaign promoting open house
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“Just listed” social media video on Instagram and Facebook
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“Just listed” callout campaign to highly qualified buyers
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Open house once listed
Smart, Targeted Networking
From dynamic fliers, to lead optimized landing pages, to beautiful postcards, to custom lookbooks, we'll determine what professionally printed or digital marketing pieces will move the needle to maximize the sale of your property.
As active members of the real estate community and our community at large, we will market your listing to top agents and buyer specialists in the area, generating excitement and ensuring maximum exposure.
Digital Marketing That Drives Results
With 95% of buyers looking online at some point in their home search, mastering the digital space is a must.
Digital marketing offers several powerful benefits when selling a house, helping you reach more buyers faster and often sell at a higher price. Here are the key advantages:
Wider Reach:
Digital marketing allows your listing to be seen by thousands of potential buyers—not just those working with a local agent, but people browsing online from across the country or even internationally.
Targeted Advertising: With tools like Facebook and Instagram, we can target ads to people based on location, demographics, interests, and even recent online behavior (like browsing real estate sites).
Better Visual Presentation: Online listings support high-quality photos, videos, virtual tours, and even drone footage when appropriate, which make your home stand out and give buyers a rich, immersive first impression.
Real-Time Analytics:
Digital platforms provide data on how many people are viewing your listing, engaging with ads, or clicking through virtual tours—allowing you to adjust strategies quickly if needed.
Faster Sales:
Because digital marketing reaches buyers quickly and efficiently, it can lead to more showings and a faster offer, especially when paired with strong visuals and staging.
Open House Strategy
To make your open house more effective and memorable, start by decluttering and deep cleaning your home. Remove personal items and excess furniture so buyers can better visualize the space as their own. Boost curb appeal by mowing the lawn, trimming bushes, planting fresh flowers, and ensuring the front entry is welcoming and well-kept. Inside, set the mood by letting in natural light, playing soft background music, and keeping the temperature comfortable. Adding a subtle, pleasant scent—like fresh-baked cookies or citrus—can enhance the atmosphere.
To make your open house more effective and memorable, start by decluttering and deep cleaning your home. Remove personal items and excess furniture so buyers can better visualize the space as their own. Boost curb appeal by mowing the lawn, trimming bushes, planting fresh flowers, and ensuring the front entry is welcoming and well-kept. Inside, set the mood by letting in natural light, playing soft background music, and keeping the temperature comfortable. Adding a subtle, pleasant scent—like fresh-baked cookies or citrus—can enhance the atmosphere. The Blinn Team will provide printed info packets that highlight key features, recent upgrades, and neighborhood amenities, along with our contact details. As noted above, staging the home helps buyers emotionally connect and imagine living there.
